Thursday, January 15, 2009

The Importance of an Opt-In Page Combined with an Auto Responder.

If you want to be successful in online marketing, but don't have an auto responder, you are missing out on a very vital part of what should be in your online advertising plan.

One thing that's important is you shouldn't just advertise the home page of your site. Yeah, you'll get visitors and they might click on a few things, maybe sign up for one thing. But you'll notice that they are most likely to never return to your home page again.

That is why it's important to advertise an opt-in page or splash page that describes a benefit of your opportunity along with a simple form to capture your prospect's name and e-mail address at the least. You'll be able to get repeat visitors to your website or affiliate link as well as promote new opportunities to your prospects.

Auto responders aren't free. There are some free ones out there, but you are very limited to the number of campaigns and whether or not your e-mail will make it to the spam folder or not.

The service I recommend using is The New Plan Network. It is only $10.75 a month and gives you the ability to make your own opt in page for a number of campaigns as well as an auto responder to automatically follow up with your prospects quickly and efficiently. Along with this service you'll get banner rotators, click tracker, leads blaster, and more.

There are other good services out there like Getresponse and Aweber, but all you'll get is a capture page, auto responder, and an unlimited number of campaigns to run. The thing is that they cost more per month.

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